Two entertainment biggies Pandora and SoundCloud are collaborating to launch a new music station, named ‘The Lookout by SoundCloud.’ Available on Pandora, this new station will offer the latest creations by the budding hip-hop superstars.
SiriusXM, the parent company of Pandora, recently announced the launch of the collaborative station. This came as a part of the recent partnership between SoundCloud and SiriusXM, through which they first launched a show of the same name, as the first joint venture. The show was launched on SiriusXM’s Hip-Hop Nation channel. It is quite evident that, after investing a whopping $75 million last year in SoundCloud, SiriusXM is now conglomerating with SoundCloud across its various properties.
The New Station
The newly launched station ‘Lookout by SoundCloud’ is going to feature new-age hip-hop artists on weekly basis. The star-studded featured artist’s list includes fan favorites like Toosii, Metro Marrs, Sheff G, $NOT, Young Devyn, Cico P, Dro Kenji, Nevi, Flo Milli, Sleepy Rose, Isaiah Rashad, SoFaygo, and many others. The songs, which have been featured on the SiriusXMSoundCloud show, will be included in the music chart of the new station.
Launched in 2019, ‘The Lookout’ became one of the most popular playlists of SoundCloud. As SiriusXM aptly notes, The Lookout has helped to bring some of today’s biggest hip hop musicians under the spotlight, such as Pop Smoke, Roddy Ricch, Megan Thee Stallion, Rod Wave, and many others. The new station originates from this famed playlist.
With this new series of joint ventures through the partnership with SoundCloud, SiriusXM is clearly aiming to attract more young music listeners across its offerings. Also, the SoundCloud top playlist ‘The Lookout’ will be broader now with the already hit slot on SiriusXM’s Hip Hop Nation, and the added new home on Pandora. It will readily become the ultimate go-to source with the largest digital audio reach, through which fans can easily discover the best in breaking hip hop.
The reason vegetarians don’t eat meat is that they believe consuming animals is wrong. What happens, though, when the meat no longer comes from a living source, but rather a laboratory? KFC seems to be asking that question with the revelation that they’re looking to create the world’s first laboratory-produced chicken nuggets.
Fresh From The Lab
It seems that there’s nothing science can’t do. Just when you thought you’d heard the craziest development yet, a fast-food restaurant chain announces that it wants to serve 3D-printed chicken nuggets. KFC has revealed that they’re collaborating with 3D Bioprinting Solutions to create food out of chicken cells and plant material. It might sound like a wacky idea, but it could reduce the need for breeding animals for food.
Facing A Challenge
The 3D printing company has primarily been tasked with two objectives here. One, developing a product that tastes and feels like chicken without it being taken straight from the animal. Two, recreating the “signature KFC taste” through ingredients provided by the fast-food giant. The former will be the real challenge, with 3D bioprinting still a slow and tricky process. However, KFC seems confident that their nuggets will be available for testing in a matter of months.
Restaurant Of The Future
This new food product is apparently all part of KFC’s aim to create the restaurant of the future. They hope that serving 3D-printed nuggets will help reduce greenhouse gas emissions and energy consumption due to the lack of farming required. This is the kind of positive change that we could definitely use in the future. However, the question is whether or not people will jump at the chance to eat meat that was grown in a laboratory.
Whether this marks a new chapter for fast-food restaurants depends on how KFC’s nuggets fare when they hit the market. If all goes to plan, though, chicken nuggets as we know them could disappear forever.